Why do we love watching people endure the consequences of their own bad behavior?
Gina Michelle Bisignano, who owns Gina’s Eyelashes And Skin Care in Beverly Hills, Los Angeles, California received a hefty dose of bad Yelp reviews after a video of her shouting homophobic slurs at a woman surfaced.
The video, which was taken at an “Open LA” protest on November 29, features Bisignano in a Trump 2020 shirt calling another woman a “f*gg*t” and a “New World Order Satanist.”
The “Open” protests are staged in opposition to pandemic measures like masks, social distancing and closures of certain types of businesses.
This one took place outside the home of L.A. County Department of Public Health Director Barbara Ferrer.
The First Amendment guarantees your right to bigotry.
The Internet guarantees your right to pay for it.https://t.co/rUOcC05jgd
— Tea Pain (@TeaPainUSA) December 1, 2020
She looks like a knockoff real doll.
— 💀Rev.DeathMetalViking💀 (@GeraldDMV) December 1, 2020
Why do they all look like this?
— Rosencrantz🇺🇸 (@Stiv93129494) December 1, 2020
Capitalism cuts both ways.
— Louise_WearAF*ngMask! (@Louise_mtn_wmn) December 1, 2020
Just because you have the right to free speech doesn't mean you aren't going to be held accountable for the things you say. We have laws for such things as libel, slander and
making terrorist threats for a reason.
— AvgJoe (@BVJoehnk) December 1, 2020
Folks who saw the video have now brought their grievances to her business’s review page with comments like:
“This woman came to my neighborhood and yelled slurs at my neighbors all in the name of denying science.”
“She is a hateful moron who jeopardizes public health. Good luck with her touching your face.”
“Gina gets 1 star because she thinks [the pandemic] and the deaths of healthcare workers is less important than her business of doing eyelashes.”
“Also, Gina hates f*gg*ts so this f*gg*t is leaving a 1 star review all the way from NY. Go f*ck yourself Gina.”
Another one star review read:
“A racist, homophobic trump supporter that doesn’t believe [the pandemic] is real.”
“Beware if you go here that you will be at risk with the virus. She refuses to wear a mask.”
Trump supporters think hate and anger are a sign of being tough.
— Patrick Griffin 🇺🇸🇰🇷🇮🇪 (@PatrickPgriffin) December 1, 2020
I've reached the point where I'm just so exhausted by these people. There are way too many of them. They'll take us all down with them.
— *Not* Anti-Antifa 🏳️🌈 (@talespin22) December 1, 2020
No, 1st amendment doesn't protect you from bigotry, it's just not something you can be arrested/ charged.
— Murke N'you (@Nivekian13) December 1, 2020
I think the real reason none of them wants to wear a mask is they spent all that money on super sexy lip fillers.
— Melanie💫 (@TootsieF) December 1, 2020
Actions have consequences. Don’t be a dick. This goes for everybody!
— TnxMrRodgers🌊💙🇺🇸💙🌊 (@TnxRodgers) December 1, 2020
The reviews for Gina don’t get any kinder:
“Homophobic racist. Found her anti-science, anti-gay ranting offensive.”
“This business should be avoided at ALL COSTS. owner is a racist homophobe. Plus, she’s ugly as sin.”
“Go somewhere else. Don’t support this hack.”
“Find yourself a legit salon that has a professional attitude not some kind of real housewife’s of Beverly Hills trash persona.”
“Gina is fine with being a racist and a homophobe. Her customers should know what kind of individual she is.”
“Decent customers should avoid her like the plague!”
Considering her business largely involves touching other people’s faces, folks are pointing out this may cause an issue with a highly contagious virus running rampant.
Can you imagine sitting in a room with this woman who denies #COVIDー19 exists within inches of your face? This is Beverly Hills homophobe Gina Bisignano, owner of Gina's Eyelashes and Skincare. Homophobes don't do well in Beverly Hills and #Hollywood. https://t.co/56hiH7YFuM
— McGrain v. Daugherty, 273 U.S. 135 (1927) (@Joseph_Joe_M) December 1, 2020
same crowd that thinks this is ok: pic.twitter.com/ugMwXPeTck
— Phil (@brklynreader) December 1, 2020
She has obviously failed marketing or she should fire herself as a PR nightmare.
— liz 😂😷 (@laughalittle13) December 1, 2020
disgusting on this inside and out
— Indp04 (@indp04) December 1, 2020
Bisignano had promoted the protest on her Facebook page.
After the backlash over her comments, TMZ reported she took to her page to claim she was the victim of an online attack.
However this a solid representation that freedom of speech does, once again, not mean freedom from consequences.